Twitter
RSS

Proton launches new brand-building campaign

Owners are turned into Mini Ambassadors through positive experience at Proton

It is a simple enough plan, invite owners to the plant to receive their cars, give them a tour of the facilities and let them loose for an hour or so on the test track and impress them with the skills of Proton test drivers in a Lotus Elise.

Hopefully they leave impressed and share the positive experience with their family, friends and neighbours.

If the initial reaction of the first group of customers is anything to go by, the plan seems to be working a treat

Video courtesy of http://malaysiandrive2.blogspot.com/

Comments (2)

Harap harap Proton jangan kempen aje lebih, tapi produk masih di tahap lama

kita mesti ingat, walaupun kereta proton dah banyak improve tapi still nowhere near Korean or Japanese models in terms of quality... ride and handling memang bagus tapi kualiti penting juga

keep it up guys


BTW nice blog

KCarfan

KCarFan

You are right, Proton mus talways move forward, I hope they will adn I think they are trying,
tapi biasalah kita tak tahu setangkas mana proton boleh bergerak dan bertindak

Post a Comment

Hit counters
Hit counters

Yeeeaza! Followers